Post taggedsocial media
Using Social Media to Build Buzz, Engagement and Momentum for Your Event
Adam Helweh has written a great post for Social Media Explorer on how to use social media to improve your events. His tips fall into 4 categories, which describe how you can use social media to
- spread the word to build buzz around your event,
- leverage the back channel to expand the conversation and create more engagement,
- and generate and re-purpose content from the event.